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 0408 959 940  hans@birdhousemedia.com.au
ai video

How AI Makes Video Production Easier

AI has totally changed video production. It’s now faster, cheaper, and easier for more people to do. In this post, we’ll dive into how AI is shaking up video production, boosting both creativity and efficiency.

Automated Editing

Before AI, video editing was a slow and tedious job. Editors had to manually sift through all the raw footage to find the best scenes, takes, bloopers, and important moments. They also had to find and remove unnecessary parts like silences or mistakes, which made the process even longer and less creative. Now, with AI, algorithms can automatically analyse the footage, detect scenes and transitions, and trim unnecessary parts. This makes editing much faster and easier, freeing up time for editors to focus on the creative parts and ensuring the final video is polished and error-free.

Enhanced Visual Effects (VFX)

VFX artists used to have to wait forever for their graphics to render, making it difficult to view their work in real-time, slowing down the entire production. Complex effects like face swaps and voice changes took tons of effort and often required numerous reshoots.

But now, with AI, everything is faster and more exciting! Rendering happens in real-time, so artists can instantly see their effects, speeding up the process. Plus, AI makes realistic face swaps and voice changes a breeze, cutting down on reshoots and boosting overall performance. It’s a game-changer for the industry!

Content Personalisation

AI is changing the game for content personalization by making videos and ads more tailored to the audience. It looks at viewer data and preferences to create videos that match their interests, making them more engaging and satisfying to watch. AI also automatically creates and adjusts ads based on what users do and who they are, so marketers can show ads that really connect with their audience and boost conversion rates.

Automatic Transcriptions and Subtitles

AI makes videos easier to use and more inclusive with automatic transcriptions and subtitles. It can quickly and accurately turn spoken words into text, which helps with accessibility, SEO, and searching for content. AI also translates and creates subtitles in different languages, so videos can reach people all around the world and be more appealing to everyone.

Automated Animation

AI makes animation way easier and faster by handling a lot of the “grunt” work automatically. It can use motion capture data or even create movements and expressions from scratch, so there’s less need for manual animation. Plus, AI can sync character lip movements with spoken dialogue on its own, which is perfect for dubbing and making realistic animated characters. Overall, it makes the whole animation process much more efficient and smooth.

Why Professional Video Production Remains Crucial Despite Advancements in AI

Human creativity is key for making compelling stories and engaging content that fits your brand perfectly. Even with all the advancements in AI, professional video production is still super important for businesses, and here’s why

  • We bring a level of skill and experience that AI just can’t match, ensuring high-quality visuals, sound, and editing. 
  • We use top-notch equipment that gives you better video quality than consumer-grade AI tools. 
  • We handle everything efficiently and with human contact, from initial planning to post-production, keeping projects on track and within budget. 
  • Humans are great at solving problems on the spot, ensuring any issues get fixed without compromising the final product. 
  • Consistent brand messaging and a polished final video are crucial for maintaining your brand’s credibility, and we make sure every video matches your brand’s style and tone. We also know how to create content that really connects with your audience, driving better engagement and conversions.

In short, professional video production with us gives you a level of quality, creativity, and reliability that AI just can’t provide, making it essential for effective business communication and branding.

Ready to elevate your video content to the next level?

Contact us today and let’s create something amazing together!